He quotes Albert Schweitzer, reads books about everything from management to self-help and was drafted by the Detroit Pistons in the sixth round of the 1971 NBA draft.
But Jim Larranaga, head coach of the men’s basketball team at the University of Miami, is best known for something completely different.
“Well, first thing I thought about was [the] Final Four run,” said shooting guard Rion Brown when asked what initially crossed his mind upon hearing of Larranaga.
However, while his famous run with George Mason in 2006 certainly catapulted “Coach L” into the national spotlight, it was 20 years earlier that his success story started when he began his head coaching career at Bowling Green University.
“They had had four straight losing seasons,” the Bronx native said. “My first year they were picked to finish last in the league and we were able to go from being picked last to finishing tied for second.”
After 11 seasons with Bowling Green, which included three NIT appearances, opportunity came knocking again when Richmond, James Madison and George Mason were all looking for new head coaches.
“I inquired with all three schools and only George Mason returned my call,” Larranaga said. “When I got the job they had had seven straight losing seasons from 1991 to 1997. I think four of those seasons they finished last, so they happened to be looking for someone who had already built a program.”
It soon became clear that Larranaga was just the man for the job.
During his 14-year tenure with George Mason, he transformed the Patriots into the winningest program in Colonial Athletic Association history and become the most successful coach in the history of the conference. His unprecedented accomplishments culminated in the much-talked about Final Four run.
To get there, he had to first employ a quote from one of his favorite books: “Get the right people on the bus and then decide where you’re going.”
“When we first arrived … we told everybody we were going to recruit locally and they said, ‘Well, you’ll never win, because Georgetown, Maryland and George Washington will get all the best players and you’ll stink.’ But on our Final Four team we had eight local players; the five starters were all from within an hour and a half from campus,” Larranaga said.
It was also during his time with the Patriots that Larranaga introduced the country to his motivational skills and powerful pregame speeches, like when he told his team before facing UConn in the Regional Finals in 2006 that the CAA stood for Connecticut Assassins Association.
The famous pregame talk was developed the morning of the game, when Larranaga read an article that made it very clear that the George Mason players knew everything about their opponent, while the opposite was true for UConn’s team.
“They didn’t know anything about George Mason,” the triumphant coach said. “They were asked who the coach was, they said, ‘I have no idea.’ They asked what league we were in, one of them said, ‘They’re in the Missouri Valley.’ And the other guy said, ‘No, they’re in the Patriot League.’ So in formulating my thoughts going into the pregame I structured it so that our players understood that they don’t know anything about us, we know everything about them. We’re better prepared to win this game than they are.”
Larranaga’s pregame speeches are often not quite so spontaneous, but rather meticulously conceived much earlier.
“I normally start writing my pregame talks in July … I have thoughts about what a game might be like so I might use a quote, I might use one word, I might use a story to share with the team to put them in the … best mental frame of mind to play.”
His love for reading and broad arsenal of motivational quotes often aid Larranaga in instilling such a frame of mind in his players.
“One of my favorite books is called ‘The Seven Habits of Highly Effective People.’ So there are stories there that I always share with the team,” he said. “They always have a moral to them; there is always a point … Some nights it’ll be a quote. It might be a quote by Albert Schweitzer, who once wrote, ‘Success is not the key to happiness, happiness is the key to success.’”
But even though success has been following him wherever he goes, Larranaga has never lost sight of his main motivation for coaching.
“Everything he does, he does for the players,” said Miami assistant coach Chris Caputo, entering his 10th season at Larranaga’s side. “He always has their best interests at heart.”
Larranaga did exactly that with Jai Lewis, a talented player who came to George Mason with one problem: He weighed 300 pounds.
“A lot of coaches would have just said: ‘Hey, you need to go run on the treadmill, you need to go run on the track, we’re going to make you lose 50 pounds.’”
He saw Lewis’ potential and knew he had to be much more subtle in his approach. So Larranaga told Lewis, who planned on playing football after college, that he would send out letters to every NFL team and tell them about him, but that he had to be in good shape.
In a sense Larranaga tricked Lewis into thinking that it was his own idea to lose weight. Instead of demeaning him for what he wasn’t, he tried to enhance what he was.
Four years later Lewis would go on to be the leading scorer and rebounder for George Mason when the team made its improbable run to the Final Four.
At Miami, Larranaga is looking to do many of the same things that have brought him so much success in the past, and his goals are as ambitious as ever: to be mentioned in the same vein as Duke and UNC.
If history has taught us anything, that goal is not out of Larranaga’s reach.